An Introduction to Management | |
Part case - The Body Shop | |
Managing in organisations - Chem-Tec | |
Evolution of ideas on management - Robert Owen | |
The Environment of Management | |
Part case - BP Amoco | |
Analysing the business environment - PowerGen | |
The international dimension of management - Lufthansa | |
Corporate social responsibility - Ford Pinto | |
Planning | |
Part case - The Virgin Group | |
Corporate strategy - Scottish Homes | |
Marketing and competitive positioning - The Millenium Dome | |
Organizing | |
Part case - Royal Bank of Scotland | |
Organization structure and culture - ABB | |
Human resource management - BMW | |
The developing organization - Oticon | |
Managing change - The environment agency | |
Leading | |
Part case - W.L.Gore and Associates | |
Influence and power - Digital Europe | |
Motivation - The Benefits Agency | |
Communication - Ebank | |
Teams - Quintiles | |
Controlling | |
Part case - Kwik-Fit | |
Finance and budgetary control - Siemens | |
Managing operations and quality - Benetton | |
Managing information systems - Boeing | |
Table of Contents provided by Publisher. All Rights Reserved. |

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