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Today's real estate agents are facing an unprecedented level of competition that's reduced agent services to relentless transactional hustling. Online and discount real estate services are causing many customers to wait until the last minute to have an agent open a door or put their house on the market with unrealistic expectations, while believing agents make too much money for their efforts. For some agents, this is putting a squeeze on their income and the joy of their work. For others, it has opened a new door to set themselves apart as a real estate consultant, generating more business from clients who want a better overall experience.
Captivate teaches real estate agents how to combine today's digital technology, like AI targeted marketing and virtual home tours, with other high-value services before, during and after the real estate transaction, creating more repeat and referral business. Captivate agents are spending more time serving their clients and less time chasing leads.
If you are a real estate agent looking to grow your business without relentless sales calls, this is a must read. Captivate puts in you the driver's seat with client services that blow the competition out of the water, generating more repeat and referral business than ever before.
Captivate Sales Coaching for Real Estate Agents
by Anderson, MikeFormat: Paperback
Pub. Date: 2023-04-14
Publisher(s): BookBaby
List Price: $30.93
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Summary
Author Biography
Mike Anderson is a national sales coach, author, and CMO of Intercap Lending. Mike has worked with real estate agents, brokers, builders, mortgage lenders, investors, title companies, property managers and even home warranty companies to help them build their sales and marketing strategies over a span of 25 years. He found that it takes all of these professionals to help people navigate the needs and complexities of home ownership. And it's the real estate agent that's best positioned to organize this team of professionals into a real estate consulting offering for clients who are desperate to understand how to be successful property owners. The Captivate Program is the culmination of his 25-year journey in real estate consulting.
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